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The project:
KINISI
Branding & Fashion Design
KINISI is a mens streetwear brand which launched in 2017.
I was approached by the owner of KINISI to build the brand identity and design the launch collection.
After introducing him to a manufacturer we discussed mood, trend, shapes, fabrics, demographic and price points before working on the design of the range.
My roles within this project were:
- Research
- Moodboarding
- Logo design
- Range planning
- Clothing design
- Fabric selection
- Technical drawings for factories (Tech Packs)
- Introduction to supplier
- Art Direction for launch photoshoot
MOOD & WORKING DESIGNS
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